Good to Great

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توضیحات

The Challenge:
Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning.

But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?

The Study:
For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great?

The Standards:
Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck.

The Comparisons:
The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good?

Over five years, the team analyzed the histories of all twenty-eight companies in the study. After sifting through mountains of data and thousands of pages of interviews, Collins and his crew discovered the key determinants of greatness -- why some companies make the leap and others don't.

The Findings:
The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include:

  • Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness.
  • The Hedgehog Concept: (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence.
  • A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology.
  • The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap.

“Some of the key concepts discerned in the study,” comments Jim Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people.”

Perhaps, but who can afford to ignore these findings?

Amazon.com Review

Five years ago, Jim Collins asked the question, "Can a good company become a great company and if so, how?" In Good to Great Collins, the author of Built to Last, concludes that it is possible, but finds there are no silver bullets. Collins and his team of researchers began their quest by sorting through a list of 1,435 companies, looking for those that made substantial improvements in their performance over time. They finally settled on 11--including Fannie Mae, Gillette, Walgreens, and Wells Fargo--and discovered common traits that challenged many of the conventional notions of corporate success. Making the transition from good to great doesn't require a high-profile CEO, the latest technology, innovative change management, or even a fine-tuned business strategy. At the heart of those rare and truly great companies was a corporate culture that rigorously found and promoted disciplined people to think and act in a disciplined manner. Peppered with dozens of stories and examples from the great and not so great, the book offers a well-reasoned road map to excellence that any organization would do well to consider. Like Built to LastGood to Great is one of those books that managers and CEOs will be reading and rereading for years to come. --Harry C. Edwards

From Publishers Weekly

In what Collins terms a prequel to the bestseller Built to Last he wrote with Jerry Porras, this worthwhile effort explores the way good organizations can be turned into ones that produce great, sustained results. To find the keys to greatness, Collins's 21-person research team (at his management research firm) read and coded 6,000 articles, generated more than 2,000 pages of interview transcripts and created 384 megabytes of computer data in a five-year project. That Collins is able to distill the findings into a cogent, well-argued and instructive guide is a testament to his writing skills. After establishing a definition of a good-to-great transition that involves a 10-year fallow period followed by 15 years of increased profits, Collins's crew combed through every company that has made the Fortune 500 (approximately 1,400) and found 11 that met their criteria, including Walgreens, Kimberly Clark and Circuit City. At the heart of the findings about these companies' stellar successes is what Collins calls the Hedgehog Concept, a product or service that leads a company to outshine all worldwide competitors, that drives a company's economic engine and that a company is passionate about. While the companies that achieved greatness were all in different industries, each engaged in versions of Collins's strategies. While some of the overall findings are counterintuitive (e.g., the most effective leaders are humble and strong-willed rather than outgoing), many of Collins's perspectives on running a business are amazingly simple and commonsense. This is not to suggest, however, that executives at all levels wouldn't benefit from reading this book; after all, only 11 companies managed to figure out how to change their B grade to an A on their own.

Copyright 2001 Cahners Business Information, Inc.

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Amazon.com Review

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&nbsvnoبطه عeWشقogyht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> noبطه عeWشقogyowv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsv اب "عeWشco=ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> اب "عeWشco=owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvfoبط زrاشوndr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> foبط زrاشوndr"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvrدsr" home_رs ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> rدsr" home_رs owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

-کودs اurhtm">&nbsvرver"> کودs اurht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> رver"> کودs اurowv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsfoبستsr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">وoبستsr"owv c/lini/ul;c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_33ilfly_show fly_0 clearfix">
&nbsvل i"ت و ب"coneWشc"=gs="repmo_ma_level_1 mo_sub_a"> ل i"ت و ب"coneWشc/iv -image" width="yc_d"h  te fly_0ul7ce_8ef=mo_sub_us mo_mu_level_2 p_grix"ce-t_1snili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvرly_sh _dعتr"oدht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> رly_sh _dعتr"oدowv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvaتr"oدiبه nofکt و /وoدily رil=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> iaتr"oدiبه nofکt و /وoدily رowv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsv و hfشnd Bshr" y<.ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> و hfشnd Bshr" y<.owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvy<.sh و دrداurht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> y<.sh و دrداurowv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsv/وuYoht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> /وuYoowv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvfoshr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> foshr"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvr"oب=ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> r"oب=owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbs<وکnd aiaتخوd"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">پوکnd aiaتخوd"owv c/lini/ul;c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_34ilfly_show fly_0 clearfix">
&nbsv eان"=gs="repmo_ma_level_1 mo_sub_a"> eان/iv -image" width="yc_d"h  te fly_0ul7ce_8ef=mo_sub_us mo_mu_level_2 p_grix"ce-t_1snili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvi"گ i"گ

&nbsviaپoshr"="یr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> iaپoshr"="یr"owv c/lini/ul;c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_45ilfly_show fly_0 clearfix">
&nbsv پزnd و تغذoo_"=gs="repmo_ma_level_1 mo_sub_a"> پزnd و تغذoo_/iv -image" width="yc_d"h  te fly_0ul7ce_8ef=mo_sub_us mo_mu_level_2 p_grix"ce-t_1snili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbs/للht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">/لل/iv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvceخ viYoco="Thr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> ceخ viYoco="Thr"/iv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvذd"co.nd aن_r" viYoco="Thr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> ذd"co.nd aن_r" viYoco="Thr"/iv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsهن_r"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">هن_r"/iv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvرکndht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> رکnd/iv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsهن_r"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">هن_r"/iv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsعever"cl=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> _ver"/iv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvواص aوnd"c y<.ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> واص aوnd"c y<./iv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvواص uYou"c y<. و سبزndجاcht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> واص uYou"c y<. و سبزndجاc/iv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvذd"co.nd acor"="یr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> ذd"co.nd acor"="یr"/iv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

>"=m">&nbsvواص بوreات و لبنr">>"==/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> واص بوreات و لبنr">>owv c/lini/ul;c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_46ilfly_show fly_0 clearfix">
&nbsvحصr" حصr"

&nbsپYoc دnoforگd"cr"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsکنکورil=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">کنکورowv c/lini/ul;c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_47ilfly_show fly_0 clearfix">
&nbsتاcoYocht=/di_==mo_ma_level_1 mo_sub_a"> اcoYoc/iv -image" width="yc_d"h  te fly_0ul7ce_8ef=mo_sub_us mo_mu_level_2 p_grix"ce-t_1snili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbs/deWص="owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsجy<.shdl=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> y<.showv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsنق_r"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">نق_r"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvلمnd و تح٧oo_r"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> لمnd و تح٧oo_r"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsveاستاurht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> eاستاurowv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsهن_"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">هن_/iv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvطver"قr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> طver"قr"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsفcoهshsr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">فcoهshsr"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbs/dرنowv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvaتم iعیil=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> iaتم iعیowv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvYoاسr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> Yoاسr"owv c/lini/ul;c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_48ilfly_show fly_0 clearfix">
&nbsvi" صoدiو / r"oYoc"=gs="repmo_ma_level_1 mo_sub_a"> " صoدiو / r"oYoc/iv c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_49ilfly_show fly_0 clearfix">
&nbsv/وزش"=gs="repmo_ma_level_1 mo_sub_a"> /وزش/iv -image" width="yc_d"h  te fly_0ul7ce_8ef=mo_sub_us mo_mu_level_2 p_grix"ce-t_1snili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsکودs اurht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">کودs اurowv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsنوجوd"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvازfly_shr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> ازfly_shr"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvضورr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> ضورr"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvYoco=ضورr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> Yoco=ضورr"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvمعیil=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> معیowv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsفco_r"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">فco_r"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsv eان"=gs="repmo_sub_a mo_ma_level_2 ma_ce-t "> eان/iv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsv eان y<.ndiaاco=یilgs="repmo_sub_a mo_ma_level_2 ma_ce-t "> eان y<.ndiaاco=یowv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsv eان فاco=یilgs="repmo_sub_a mo_ma_level_2 ma_ce-t "> eان فاco=یowv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsv eان vi"گ eان vi"گ

&nbsv eان y<.ndi/dرن Bshr"<.htgs="repmo_sub_a mo_ma_level_2 ma_ce-t "> eان y<.ndi/dرن Bshr"<.owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsv eان viaپoshr"="یr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> eان viaپoshr"="یr"owv c/lini/ul;c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_50ywhly_show fly_0 clearfix">
&nbsvلو" کed"پYouتe"ht=/di_==mo_ma_level_1 mo_sub_a"> لو" کed"پYouتe"/iv -image" width="yc_d"h  te fly_0ul7ce_8ef=mo_sub_us mo_mu_level_2 p_grix"ce-t_1snili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvdکyht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> dکyowv c/lini/ul;c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_51ywhly_show fly_0 clearfix">
&nbsvلو" nofory_shr"ht=/di_==mo_ma_level_1 mo_sub_a"> لو" nofory_shr"/iv c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_52ilfly_show fly_0 clearfix">
&nbsvلو" noco= eاط>>"==/di_==mo_ma_level_1 mo_sub_a"> لو" noco= eاط>>/iv c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_53ilfly_show fly_0 clearfix">
&nbsvلو" nYoاسr"ht=/di_==mo_ma_level_1 mo_sub_a"> لو" nYoاسr"owv c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_54ilfly_show fly_0 clearfix">
&nbsvقو"ht=/di_==mo_ma_level_1 mo_sub_a"> قو"/iv -image" width="yc_d"h  te fly_0ul7ce_8ef=mo_sub_us mo_mu_level_2 p_grix"ce-t_1snili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbs"دshr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">/dshr"/iv c/lini/ul;c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_55ilfly_show fly_0 clearfix">
&nbsv i"عه nن_dسr" و علو" nocتم iعیil=/di_==mo_ma_level_1 mo_sub_a"> i"عه nن_dسr" و علو" nocتم iعیowv c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_56ilfly_show fly_0 clearfix">
&nbsviYoco="Th rن_dسr"ht=/di_==mo_ma_level_1 mo_sub_a"> iYoco="Th rن_dسr"owv c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_57ilfly_show fly_0 clearfix">
&nbsگco=rگرr" و سفcoht=/di_==mo_ma_level_1 mo_sub_a">گco=rگرr" و سفcoowv c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_58ilfly_show fly_0 clearfix">
&nbsvلو" پزrکr"ht=/di_==mo_ma_level_1 mo_sub_a"> لو" پزrکr"owv c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_59ilfly_show fly_0 clearfix">
&nbsفshr" و /هن_سr"ht=/di_==mo_ma_level_1 mo_sub_a">فshr" و /هن_سr"owv c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_60ywhly_show fly_0 clearfix">
&nbsv co="Tی<.htgs="repmo_ma_level_1 mo_sub_a"> co="Tی<.owv c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_61ywhly_show fly_0 clearfix">
&nbsفsسف_"=gs="repmo_ma_level_1 mo_sub_a">فsسف_/iv -image" width="yc_d"h  te fly_0ul7ce_8ef=mo_sub_us mo_mu_level_2 p_grix"ce-t_1snili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsجy<.shdl=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> y<.showv c/lini/ul;c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_62ilfly_show fly_0 clearfix">
&nbs _فان"=gs="repmo_ma_level_1 mo_sub_a"> _فانowv c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_63ilfly_show fly_0 clearfix">
&nbsvلو" پاoo_"=gs="repmo_ma_level_1 mo_sub_a"> لو" پاoo_owv c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_64ilfly_show fly_0 clearfix">
&nbsvلو" nجرver"cl=/di_==mo_ma_level_1 mo_sub_a"> لو" nجرver"owv c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_65ilfly_show fly_0 clearfix">
&nbsورvش و ترver"> eدshr"ht=/di_==mo_ma_level_1 mo_sub_a">ورvش و ترver"> eدshr"/iv -image" width="yc_d"h  te fly_0ul7ce_8ef=mo_sub_us mo_mu_level_2 p_grix"ce-t_1snili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvن_dسب noford"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> ن_dسب noford"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsپYocoده fr"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsYouگdht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">Youگdowv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsvژYou dرly_shr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t "> ژYou dرly_shr"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsورvش y<.ndiهوازr"ht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">ورvش y<.ndiهوازr"owv c/linili_=/di_==mo_sub_li mo_ml_level_2 grix"ce-t_0 p_grix"ce-t_1snemy

&nbsف_= eالht=/di_==mo_sub_a mo_ma_level_2 ma_ce-t ">ف_= eالowv c/lini/ul;c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_66ilfly_show fly_0 clearfix">
&nbs<جو" و فض<.htgs="repmo_ma_level_1 mo_sub_a"><جو" و فض<.owv c/lini/ul;cul7ce_8ef=mo_mu_level_1 mo_sub_ussnili_=/di_==mo_ml_level_1 mo_sub_licontefrh,3st_pr_ma_67ilfly_show fly_0 clearfix">
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